{"id":9765,"date":"2021-11-02T11:09:52","date_gmt":"2021-11-02T11:09:52","guid":{"rendered":"https:\/\/interreg-core.eu\/core-protagonista-de-la-jornada-poctefa-navarrefa\/"},"modified":"2021-11-04T08:52:40","modified_gmt":"2021-11-04T08:52:40","slug":"core-protagoniste-de-la-journee-poctefa-navarrefa","status":"publish","type":"post","link":"https:\/\/interreg-core.eu\/fr\/core-protagoniste-de-la-journee-poctefa-navarrefa\/","title":{"rendered":"CORE, protagoniste de la journ\u00e9e POCTEFA Navarrefa"},"content":{"rendered":"<p>La rencontre\u00a0POCTEFA\u00a0Navarrefa\u00a0\u2018Opportunit\u00e9s de la Coop\u00e9ration transfrontali\u00e8re\u2019 a r\u00e9uni, dans le Palais des Congr\u00e8s\u2013 Auditorio de Navarra (Baluarte) de Pampelune, les 70 projets de Navarre qui participent au programme pr\u00e9cit\u00e9 de coop\u00e9ration transfrontali\u00e8re. CORE \u00e9tait un des projets invit\u00e9s \u00e0 participer \u00e0 cette rencontre.<\/p>\n<p>Pendant trois minutes, la Directrice du Commerce et du Tourisme de la Mairie de Pampelune, a partag\u00e9 avec les participants les ficelles du projet CORE. \u201cL\u2019informatisation est la meilleure voie pour rendre le commerce de proximit\u00e9 plus comp\u00e9titif\u201d, a-t-elle d\u00e9clar\u00e9. Avec cet objectif en vue, elle a rappel\u00e9 que les partenaires de CORE ont d\u00e9velopp\u00e9 une plateforme \u201couverte \u00e0 tous les commerces\u201d, qui permet de connaitre son degr\u00e9 de maturit\u00e9 num\u00e9rique. En ce qui concerne Pampelune, 50 commerces ont b\u00e9n\u00e9fici\u00e9 de cet outil.<\/p>\n<p>De m\u00eame, elle a expliqu\u00e9 qu\u2019\u201cune fois le questionnaire en ligne r\u00e9pondu, les participants re\u00e7oivent un rapport avec un itin\u00e9raire personnalis\u00e9, afin de num\u00e9riser leur commerce via un processus dans lequel ils seront accompagn\u00e9s\u201d. Et c\u2019est pr\u00e9cis\u00e9ment \u00e0 ce stade que se trouve actuellement le projet CORE qui a pour horizon l\u2019an 2022 et tend \u00e0 am\u00e9liorer la comp\u00e9titivit\u00e9 des commerces de proximit\u00e9, par l\u2019int\u00e9gration d\u2019outils num\u00e9riques dans leurs t\u00e2ches quotidiennes.<\/p>\n<p>Le projet CORE dispose de 1,25 millions d\u2019euros de budget, et est cofinanc\u00e9 \u00e0 hauteur de 65% par le Fonds Europ\u00e9en de D\u00e9veloppement R\u00e9gional (FEDER) du Programme Interreg V-A Espagne-France-Andorre (POCTEFA 2014-2020). L\u2019objectif de tous les projets financ\u00e9s par le programme POCTEFA est de renforcer l\u2019int\u00e9gration \u00e9conomique et sociale de la zone frontali\u00e8re Espagne-France-Andorre. Les partenaires et entit\u00e9s collaboratrices du projet CORE sont implant\u00e9s dans les d\u00e9partements des Pyr\u00e9n\u00e9es Atlantiques et de la Haute Garonne, en France\u00a0; et en Guipuzcoa, Alava, Navarre, \u00e0 Teruel et Barcelone, en Espagne.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La rencontre\u00a0POCTEFA\u00a0Navarrefa\u00a0\u2018Opportunit\u00e9s de la Coop\u00e9ration transfrontali\u00e8re\u2019 a r\u00e9uni, dans le Palais des Congr\u00e8s\u2013 Auditorio de Navarra (Baluarte) de Pampelune, les 70 projets de Navarre qui participent au programme pr\u00e9cit\u00e9 de [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":9674,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,54],"tags":[],"class_list":["post-9765","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-core-2","category-core-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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